Everyone has a book in them. Some writing comes from our head and some comes from our heart.

Head Writing produces information, facts, knowledge and advice.

Heart Writing produces an emotional response, feelings of connection and it can truly inspire the reader.

The best writing is what I call Hybrid Writing; a combination of Head Writing and Heart Writing.

If you’re too much in your head, you run the risk of creating cold, factual content that has little appeal to a reader.

If you write exclusively from your heart, you risk your content becoming oversentimental, overpersonalised and selfobsessed.

There is an easy way to ensure balance in your writing: Hybrid Writing. I talk about this style of writing in my Writing Workshops and Courses and in my Author Consultations. Let me know if you’re interested.

rachel